The Future of Kentucky Downtowns is Here Now
Roger Brooks, Destination Development Association (see below)
Roger Brooks is one of the world’s foremost experts on revitalizing downtowns. He will discuss 10 things you can do to make your downtown a destination for residents, visitors and investors.
Read some of Roger's Work:
20 Ingredients of an Outstanding Downtown
Brooks has assisted nearly 2,000 communities with their branding, tourism, downtown development and marketing efforts during his distinguished career, which spans more than 35 years. Founder of award-winning Roger Brooks International, Inc., and the Destination Development Association, Roger is author of the books "Your Town: A Destination—The 25 Immutable Rules of Successful Tourism," and the upcoming book "The 20 Ingredients of an Outstanding Downtown," both of which highlight lessons learned, boots on the ground experience, and years of extensive research.
As one of the industry's foremost authorities on downtowns, tourism, branding, community development and marketing, Roger's practical approach has helped communities around the world become more successful for businesses, visitors, and residents. A past Board member of the U.S. Travel Association, he is one of the most recognized and frequently quoted experts in the field—a field that includes almost everything that makes a city, town, province, county or state a better place to live, work and visit.
Are you a Destination Development Association (DDA) Member? JOIN HERE. It’s Free!
You can benefit from membership in DDA through 2019 at no cost. The free subscription includes access to the website and digital tools such as materials, presentations, blogs and more by our KLC Conference keynote speaker, Roger Brooks. KLC is a DDA member and encourages cities interested in creating a destination city to access this material. Learn more.